Radio 2: One of the Family

To celebrate 1 in 4 people listening to Radio 2. We created a fun campaign to show that the presenters could start to feel like ‘One of the Family’.

We transported listeners back to the awkward family portraits of the 80s and 90s complete with the best family member: a BBC Radio 2 presenter. 

Directed by Max Seidentopf 

Featured in Creative Review, It's Nice That, Campaign, The Drum and The Daily Mail.